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Digital marketing is an important part of every business. Building Digital Products at the Speed of Innovation. AfriGlobe is a world-class Nigerian based Digital Marketing and Cyber Security Company, primarily focused on growing and securing businesses online. Why Is Cyber Security So Important In Digital Marketing? On top of that, it’s expected that there will be close to 5 billion mobile users around the world by the end of this year. Required fields are marked *, ©2020 Aumcore, LLC. Cybersecurity in Digital Marketing Digital marketing is actually one of the fastest-growing industries. Privacy| For example, mobile marketing statistics for 2019 have shown us that 52.2% of all website traffic is generated through smartphones and mobile devices. If a site is malicious, sometimes it’s enough just to open it to get infected, without clicking on anything. Training. Know how and why small businesses are investing in cybersecurity. Data breaches usually lead to significant losses. Working with cybersecurity companies is one of the best ways for digital marketers to be in touch with security-related issues. Sharing a link to a website that hosts malware is much more devastating when it is done through a trusted online source, such as a Twitter account managed by a marketing firm. Marketing for Cyber Security companies must be honed to meet the specific demands and challenges of the industry. Let’s take a look at some hacks you can implement to lower your chances of running into a data breach: While it may take a few more seconds to log into your email and shared drive accounts, implementing double security on your important business accounts is critical to avoid getting your information hacked or stolen. Your email address will not be published. Emails get hacked all the time, and many use the same passwords everywhere. What is a cyber security risk? Likewise, this means that protecting your data with cyber security is not only important for individuals, but also for businesses and marketers. Cyber Security & Cloud Expo, in association with TechEx now hosts a variety of live or on-demand Digital Events including Digital Panel Webinars and Digital Roundtables. We have a diverse collection of expert sessions from cutting edge companies, covering topics such as: cloud, security, IoT, 5G trends, digital transformation, and so much more! We worry about things so you don't have to. Understanding your audience. A customer-focused digital marketing strategy can make a world of a difference.Presenting you with five essential elements of digital marketing strategy, which will help to ramp up your online efforts. We build outstanding websites, we offer customized E-Commerce Solutions, we offer Fast & Effective Solutions to improve online user experience (UX). Our team is well equipped in Cybersecurity testing, Auditing, Defensive security, and CyberSecurityTraining. The internet has made our lives simpler, more interesting, and most of us love it. Cyber Security. This article solely aims at explaining how to regain access to…, Three components go into creating a viable online presence: intelligent, responsive design, a reliable hosting platform, and providing a consistent, high-quality user…, Research shows that nearly 30,000 websites are hacked daily. With advanced technologies, businesses are able to secure their data with different […] Industry developments, events, studies and opinion from our team of subject specialists. With cybersecurity, a business protects its data from hackers and secures business information online. Many marketers ask themselves: why do we need cyber security? This is usually to patch files which were found to have unintended security loopholes. It’s based digitally and dependent on information systems, placing digital marketing activities at a higher risk of cyberattack than many other sectors. Another security issue related to digital marketing is the fact that it reaches a broad audience. To clarify exactly what a data breach is, it’s essentially when people on the internet gain access to information that you didn’t give them access to, AKA when a hacker gets into your system. Security is the cornerstone of any online business, and this includes digital marketing. With the many technological advancements in both the digital marketing industry and the technology field in general, digital cyber security is more important than ever. Cyber security in the age of digital transformation is something that, if not closely monitored, has the ability to ruin your life or business. 12 Months PG Programs . Performing a transformation also helps with risk management as well as improve your cyber agenda. Cyber Security as a Career in Digital Marketing. Malware is usually the culprit behind these attacks, so it is essential to have everyone working for the site acquainted with the proper anti-malware measures. This all-inclusive 2021 Ultimate Digital Marketing Super Bundle of courses would normally retail for $2,200, ... Get VPN and email security protection and keep your cyber … Email marketing. Whether it is switching up your passwords every couple months or ensuring all your systems are up to date, the options to protect your data are limitless. Individuals working in #marketing positions are often privy to sensitive information which companies don't wish to #share with the general public, so it is imperative that they uphold some safety precautions as a part of their everyday work. Therefore, marketers using WordPress should take care to update their software as soon frequently as possible. Working With Security Firms. These can include the addition of a layer of encryption for files that contain transaction data, ensuring that even in the event of a security breach, hackers will end up with data which isn’t immediately useful, thus reducing collateral damage as a result of the hack. It can limit … There are times when you don’t want to show every post…, Some of you are probably wondering: “Why would I even need this plugin? These risks have to be properly addressed both by marketers and IT experts if there’s to be any chance of preventing them. Digital marketing has changed the world of advertising for good in many ways, but it has made businesses more susceptible to all kinds of cyber-risks. This is why websites are always on the lookout for suspicious user behavior, including excessive access requests, changes in account information, daily downloads, etc. Your email address will not be published. It is crucial that they do so in a responsible manner. In Digital India includes Digital empowerment,Digital Economy,Digital Education and digitize all of them.In Make in India includes Investment,business,Startups and etc. To create an effective cyber security content marketing plan, you need the right mix of information, reassurance, and accurate buyer personas. You never know what kind of viruses or people have access to devices that are not your own! Marketing can also undermine online security efforts by disseminating outdated, or outright false security-related information, promoting software with serious security flaws, as well as encouraging the risky online behavior. When we talk about marketing in general, most of us are neglecting the significance of cyber security for digital marketing. Understanding your audience is essential, and should be the first step … Heck, you may even know people who keep their social security number and credit card number saved on their phone! Let’s take a look at them once again: Digital Marketing,  Cyber Security, Your email address will not be published. Your email address will not be published. Digital Marketing Solutions. PRAKASH – CYBER LAWYER & DIGITAL MARKETING AGENCY You are one click away: Call or WhatsApp: 9540177026 BOOK NOW Cyber Security Cyber Law Consultancy IT Solutions Financial Crime Protection Cyber Crime Awareness IPR Dispute and Registration Practice Areas OUR CYBER SECURITY RELATED SERVICES Cyber Security Cyber security is the practice of defending computers, servers, mobile […] Be sure to only log into devices within your company and not any other device using a shared drive. Some tips you can follow to secure your social media accounts like Facebook, Instagram to secure your cyber-related issues in digital marketing:- Never share the password Use Strong Password Don't share login credential You might have noticed that in the last couple of years, applications are downloading software updates all the time. Content Marketing for the Cyber Security Industry. There is so much that you can do to avoid and ultimately eliminate all data breaches within your company and personal life. With that many people streaming the web on mobile devices, you can see why it’s so important to protect the information you’re importing to the internet. Our team has worked with dozens of clients selling cyber security technology tools and services to do just that! Increased Revenue. We do not promote or encourage illegal hacking. If you’re a Marvel hero or…, If you’re struggling with email marketing, or haven’t yet started, we’ll run through some of the most important tips to help maximize…, Every day, at least 360,000 new malicious files are detected. There may have been bugs or glitches in a previous version that were taken care of in the update, and delaying making the update will only prove to be a mistake. A marketer working for a website should try to access it from a single IP address, as access attempts from different IPs can be interpreted as a sign of suspicious behavior. When you’re handling company and customer data, you need to give security even greater thought. If keeping track of updates on your own is a chore, enabling automatic updates is a good way to ensure that WordPress remains up-to-date at all times. Needless to say, hacks and viruses pose harmful effects. See more ideas about Digital marketing, Cyber security, Marketing. Cyber security tips for small businesses. Changing your passwords will ensure that, even if an email gets hacked, your other passwords are secure. That’s a huge number, and the hackers are showing no sign of slowing…, A 2016 Cybersecurity Intelligence report conducted by IBM found that 60% of all cyber attacks were carried out by insiders. Sitemap, By commenting on our site, you accept our. These sites usually have precautions in place to at least handle transaction data securely, often through the use of third-party service such as PayPal. We have a diverse collection of expert sessions from cutting edge companies, covering topics such as: cloud, security, IoT, 5G trends, digital transformation, and so much more! With so many facets to the field of Cyber Security, individual companies developing solutions in this area need to approach their digital marketing strategy in a manner that is specifically focused on their own, unique market. And all it takes is for one to completely compromise your credentials…, There are a lot of plugins to choose from on WordPress, both paid and free ones. While cyber security wasn’t as big of a problem back in the day, living in 2019 means ensuring that you’re prioritizing it more than ever before. In a survey by Hiscox, it was found that 7 out of 10 were not at all prepared for a cyberattack. Here at Ranky, we’ve worked with a range of cybersecurity clients, from the leading security orchestration platform Siemplify to the automotive cybersecurity platform Karamba Security.While our favorite digital marketing strategies can be applied to any industry, they’re especially important for cybersecurity companies, which need to establish a strong sense of trust within their customers. A broader security strategy is needed as the attack surface grows, and we rely more on digital technologies in all areas of business and industry. We're your partner in IT, Cyber security and service. • A Easy to Navigate, Engaging and […] Cyber security is a serious business, dealing with serious issues that can impact the digital health and profitability of individuals or corporations alike. View portfolio . Unfortunately, since acquiring customer payment data is such a lucrative prospect for hackers, e-commerce websites are constantly being attacked. Using various firewall hardware should be one of our main objectives. Doing work for e-commerce websites is something digital marketers are accustomed in their day to day practice. Technology and digital media are all great, but they bring a lot of challenges and scares due to the quickly evolving digital era we’re in. Total red flag for security. A huge security challenge to worry about comes in the form of data breaches within your company. Be sure to change your passwords every few months or so to ensure that your account information doesn’t get out. tech news technology news. When doing any tasks on your computer, a primary concern is keeping your information safe. Given that the digital marketing industry is online-focused and reliant on information systems, there is a huge risk of your systems being hacked, leading to potential downtime, data breaches or financial fraud. Social Media Audit Checklist to Increase Conversions, How to Create Sitecore 9 Marketing Automation Campaigns. Given we work on websites, over email, and social media, safeguarding our data is important. Copyright © 2011 - 2020 WP Security Ninja. With such a wide use of the internet, it’s very important to ensure your information is safe and not … Implement a cybersecurity plan to safeguard your business from the virus, trojan attacks. Get top cybersecurity tips and cybersecurity for small businesses. Eliminate the cybersecurity risk responsible for 95% of security breaches Stop Identity Deception Build trust in your brand and digital communications by protecting customers, partners and employees from digital deception. For those who aren’t aware, a cyber transformation is taking information that’s been gleaned and making changes within your company to, well, transform your security. Security is the cornerstone of any online business, How To Keep Your Data Safe When Working Remotely, Guide to Password Protect Your Entire WordPress Site, Cyber Safety 101 – Privacy Protection Tips Everyone Needs to Know, 6 Things to Make Sure While Selecting any Free WP Plugin, How to Hack Into a WordPress Website, The Complete Guide, 4 Ways to Configure Your CDN For Faster Hosting, How to Create a Secure Website: 3 Useful Tips, Important Things to Teach Employees about Cybersecurity. When working for an online business like a web design agency, marketers sometimes get special user accounts to manage particular site features. Well, if you have found yourself asking yourself or your colleagues these questions, you are just like majority of digital marketers and business owners across industries. Installing too many plugins on a…, Hacking is illegal. Neglecting can have drastic consequences on everything from the marketing company’s bottom line, to unsatisfied clients, to endangering the online public at large. Being acquainted with online security through talking with the right people from the industry will without a doubt give savvy marketers an edge over their competitors, by providing better information on potential risks of a given marketing strategy. Running out-of-date versions of themes, plugins and core site components is similar to leaving the front door of your house unlocked. As your IT and cyber security partner, we understand trust is important. 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